Creating a new identity for the signage throughout the zoo. Displaying the facts and statistics of each species in a clear and colourful way. I focussed on the relationship between the visitor and animal, to help maximise engagement, during their visit to Call of the Wild Zoo.

Animal Signage

Animal Signage

General leaflet design


Welcome A0 sign

Entrance A0 sign

Car Park A0 sign

New Zoo map design